| The Amberwood attracts trade from several different markets benefitting from strong trade through both daily and weekly sessions. The senior market primarily frequent daytime and early evening dining, whilst the bar enjoys a buoyant early evening trade. Later in the evenings the guest base is generally younger when live entertainment takes place. Regular functions boost the daytime trade. |
Amberwood
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| The Amberwood is located in Walkford, a quality residential area on the outskirts of Christchurch and Highclifffe in the desirable county of Dorset. The pub is in a busy area on the edge of the New Forest and within a couple of miles of many popular beaches and holiday parks so driving a high number of tourists which boosts the all year round population. The location is easily accessible being within easy reach of the A35 and walking distance of Hinton Admiral train station. The Amberwood has always attracted an elderly food trade with a younger and more vibrant local drinking trade in the evenings . The business has had a long association with holding wakes which is enhanced by its proximity to a recently opened crematorium nearby |
About The Pub
| The Amberwood is easily accessed from the Ringwood Road either by car or on foot. The entry is via the attactive patio area through a lobby which opens into either the main bar area which has a mix of fixed seating and moveable tables with a capacity of circa 40 or the dining area. This area is sympathetically partitioned and has some circa 65 covers, this is mostly laid out flexibly to allow for larger parties with a couple of booths. In addition there is a smaller area which can be used for seating up to 30, either for regular dining or small parties, wakes etc. The feature twin aspect provides connection between the two areas, a log burner creates atmosphere in both bar and dining areas. The pub flooring is carpeted in the dining area with wooden floors in the bar and all fitted out to a high standard. Internally the trading spaces are served by quality toilets and disabled facilities on the ground floor, with a large cellar just behind the bar. The large kitchen is ideally located adjacent to the dining areas and is well equipped, with walk-in fridge facilities. Externally, the car park is well designed and can accommodate up to 30 vehicles. The patio area is easily accessed through the bar or dining area and there is a secondary smoking area. |
Private Accommodation
| The accommodation at the Amberwood is really extensive and is accessible from either the pub or from the road. The accommodation comprises 4 large bedrooms, a bathroom/wc, a second shower/wc , a kitchen, office and two lounges. The layout allows a certain degree of flexibility as it has the potential to be split into different areas. |
Bedrooms – 4
Private kitchen
Lounges – 2
Office
Bathrooms – 2
Top Line Figures
- Rent: 8% of turnover with base of £57K per annum
- Initial Investment: £46,875
- Fair Maintainable Trade* (FMT) Turnover: £840,000 per annum
Full Investment Breakdown †
- Deposit: £7,500
- Training Fee: £1,200 plus VAT
- Working Capital: £10,000
- Fixtures & Fittings: £61.5K (Inventory is an estimate net of VAT. Loan facilities are available for the purchase of fixtures and fittings).
Additional Information
- Estimated Wet/Dry Split: 55%/45%
- Business Rates: Rateable value £49,200
- Available From: 27/10/2025
- Closing Date: 30/06/2025
Trade
| Last 3 year Volume | Beer & Cider - Barrels | Wines - Litres | Spirits - Litres | Soft Drinks - Litres |
| Current Year* | 296 | 2680 | 40 | 1120 |
| Last Year* | 319 | 2930 | 170 | 1840 |
| 2 Years Previous | 293 | 2600 | 170 | 2320 |
Meet the Pub Business Development Partner.....
| “The Amberwood is an outstanding pub business and will require an experienced and flexible operator. For many years it has combined a busy bar trade with a loyal customer following for food functions, especially wakes, an ability to attract and manage this aspect of trade is key. We’re looking for pub rental applicants with great marketing skills, strong financial management and a passion for hospitality.” |
Ian Pearson
Business Development Partner
Misrepresentation
* Fair Maintainable Trade (FMT) is the level of turnover and profit that we believe that the business is capable of delivering if being operated competently. The FMT is usually calculated by the Business Development Partner for the pub, who will produce a shadow profit and loss account for the business which supports the rent. A copy of the shadow profit and loss account will be provided during the recruitment process. Please see our Code of Practice for more information on FMT and rent. The Fair Maintainable Trade is not a guarantee of levels of trade or profit that will be made from the business – we strongly recommend you seek appropriate independent legal and business advice as part of your Business Plan.
† The Full Investment Breakdown for each public house is higher than the minimum investment we will accept because potential Business Partners with the minimum investment available can still be accepted as we are able to offer them financial support for the rest of the monies. The working capital incorporates the purchase of stock, glassware, loose catering effects and valuer fees – please note the number quoted on this website are based on estimates. The exact costs will be determined on the day you take on the public house by independent valuers and stock takers. Please see our Code of Practice for more information about investment.