“This pub will suit applicants with a passion for great hospitality towards local guests and visitors to the area.

Strong food skills are key, with a desire to provide traditional, high quality pub dining.

Experience of running accommodation is important to exploit the trade opportunities from the comfortable guest rooms.”

Ian Pearson

Business Development Partner, South West Region

The private accommodation is in immaculate condition and is accessed via the lobby at the front entrance. It is effectively split into two main areas; the first comprises a large double bedroom, two single bedrooms, an office and a bathroom/WC.

The second area comprises a large, well-fitted kitchen/diner, bathroom/WC and double bedroom. One bedroom can be used as a separate lounge if preferred.

Bedrooms – 4

Lounge – 1 (with 3 bedrooms)

Private kitchen/diner – 1

Bathrooms – 2

Office – 1

  • Stunning, characterful coaching inn with strong community links
  • Beautiful countryside location, close to Salisbury
  • 3 stable income streams with 4 guest rooms to enhance trade
  • Sustainable rent of £35k, based on an FMT of £414k
  • High quality operation with a strong reputation

Top Line Figures

  • Rent: £35,000
  • Initial Investment: minimum £35,000
  • Fair Maintainable Trade* (FMT) Turnover: £414,000 per annum


Full Investment Breakdown†

  • Deposit: £7,500
  • Training Fee: £1,200 incl. VAT
  • Change of DPS Fee: £300 incl. VAT
  • Digital Assets Fee: £200 incl. VAT
  • Working Capital: £5,000
  • Fixtures & Fittings: Estimated £35k (Inventory is an estimate net of VAT. Loan facilities are available for the purchase of fixtures and fittings).

Additional Information

  • Estimated Wet/ Dry/ Accommodation  Split: 38%/47%/16%
  • Business Rates: £13k Rateable Value, so sits at 33% Small Business Relief, Payable circa £2.3k
  • Available From: 08/10/2024
  • Closing Date for Applications: 30/06/2024
  • Last 3 year Volume
  • Beer & Cider - Barrels
  • Wines - Litres
  • Spirits - Litres
  • Soft Drinks - Litres
  • Current Year 2023-24
  • 68
  • 1550
  • 90
  • 1140
  • Last Year 2022-23
  • 78
  • 1820
  • 120
  • 1290
  • 2 Years Previous 2021-22*
  • 84
  • 1610
  • 100
  • 1730

Asset 2

The Barford excels during the Summer when visitors to the area are maximised, so the ability to attract food trade all year round is essential. Developing an early evening bar trade is important, as is developing evening and weekend family business to add to the established loyal dining trade.

*Trade volumes affected by Covid closures

British Institute of Innkeeping:  https://www.bii.org/

British Beer and Pub Association:  https://beerandpub.com/

Pre-Entry Awareness Training (PEAT):  https://www.bii.org/BII/Industry-Advice/PEAT.aspx

Personal Licence:  https://www.gov.uk/government/publications/personal-licence-application–2


* Fair Maintainable Trade (FMT):

FMT is the level of turnover and profit that we believe that the business is capable of delivering if being operated competently. The FMT is usually calculated by the Business Development Partner for the pub to rent, who will produce a shadow profit and loss account for the business which supports the rent. A copy of the shadow profit and loss account will be provided during the recruitment process.

Code of Practice:

Please see our Code of Practice for more information on FMT and rent. The Fair Maintainable Trade is not a guarantee of levels of trade or profit that will be made from the business – we strongly recommend you seek appropriate independent legal and business advice as part of your Business Plan.

† The Full Investment Breakdown:

The Full Investment Breakdown for each public house is higher than the minimum investment we will accept. This is because potential Business Partners with the minimum investment available can still be accepted as we are able to offer them financial support for the rest of the monies.

Working Capital:

The working capital incorporates the purchase of stock, glassware, loose catering effects and valuer fees – please note the number quoted on this website are based on estimates. The exact costs will be determined on the day you take on the public house by independent valuers and stock takers. Please see our Code of Practice for more information about investment.

Asset 2

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